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Press Release

  • Brandon “The Truth” Vera Amps Training Regimen with TRX As He Prepares to Face Randy “The Natural” Couture at UFC 105>>

    More

    FOR IMMEDIATE RELEASE Contact: Erin Lopez
    (714) 742-8316
    elopez@leaderenterprises.com

    UFC Veteran Brandon Vera utilizes TRX® Suspension Training® to prepare for his
    upcoming light heavyweight main event with UFC Legend Randy Couture

    SAN FRANCISCO, November 12, 2009– UFC veteran and muay thai & jiu jitsu specialist
    Brandon “The Truth” Vera (11-3-0) is tapping into the functional training powers of TRX
    Suspension Training in preparation for the fight of his career at UFC 105 against MMA legend
    Randy “The Natural” Couture, the only five-time champion in UFC history.

    Vera enters the bout coming off consecutive victories at UFC 102 and UFC 96. However,
    despite the recent success, there’s little doubt that this fight will be a defining moment for Vera
    as he faces arguably MMA’s most historic champion in Couture at the UFC 105 main event on
    November 14 in Manchester, England.

    Vera has been training fiercely for this fight and once again is taking his functional training
    regimen to another level, utilizing the increasingly popular TRX® Suspension Trainer™. Vera is
    no stranger to the TRX having utilized and officially endorsed the TRX equipment since 2007 –
    a contract he recently renewed with TRX creators Fitness Anywhere for another six fights.

    “I have yet to find a training tool that is as versatile and effective for functional and performance
    training as the TRX,” said Vera. “It is incredibly effective for targeting the muscle groups critical
    to specific MMA movements related to all facets of MMA from striking and grappling, to take
    downs and take down defense. There is no other single product that can achieve so much, so
    efficiently.”

    As a long-time martial artist and fan of MMA, TRX developer and former Navy SEAL Randy
    Hetrick has long known the unique benefits that his creation offers for the unique physical
    demands of MMA. This is why so many training facilities and elite coaches like Greg Jackson,
    Jonathon Chaimberg, Bas Rutten, Erik Paulson and many others utilize the TRX as a key piece
    of their fighters’ conditioning programs. In addition to Vera, the list of marquee fighters who
    train on TRX has exploded over the past two years and now includes world class fighters like
    Georges St-Pierre, Kenny Florian, Joe Stephenson, Rashad Evans, David Loiseau, Roger
    Huerta and dozens of other headliners across the UFC and WEC ranks.

    “We are excited to support Brandon not only through our sponsorship, but also by providing him
    a great training tool that fundamentally improves his performance in the Octagon and helps
    increase his durability over time,” said Hetrick, Founder and President of Fitness Anywhere, Inc.
    “We look forward to supporting him for this highly anticipated fight against Couture and
    throughout his career in the UFC. He is a true warrior.”

    TRX Suspension Training has grown rapidly in popularity amongst Mixed Martial Arts athletes.
    Vera’s MMA Alliance Training Center in San Diego, California is fully outfitted with Suspension
    Training equipment—which is ideal for developing MMA-specific functional strength and
    endurance. The TRX also increases fighter’s durability against injury by building joint stability,
    core strength, balance and flexibility. The TRX Suspension Trainer will be a training staple
    within the UFC Gyms, the first of which opens in Concord, California later his month.

    About TRX® Suspension Training®

    Developed by Fitness Anywhere, Suspension Training is a proprietary exercise modality that
    simultaneously builds strength, balance, flexibility and core stability. It requires the use of the
    TRX Suspension Trainer, a highly portable performance training tool that leverages gravity and
    the user’s body weight to enable hundreds of exercises for every fitness goal.
    Since its introduction to the marketplace in 2005, the TRX Suspension Trainer has been rolled
    out in top gyms and training centers across the country. It is used and trusted by trainers,
    athletes, physical therapists, and all branches of the military. Its popularity with professional
    athletes and team training rooms is exploding across the NFL, NBA, MLB, NHL, UFC and
    NCAA.

    The complete line of TRX products, training programs, education and accessories can be
    purchased directly from Fitness Anywhere, Inc. online at www.fitnessanywhere.com. For more
    information on TRX® Suspension Training® programming call the company at (888) 878-5348
    or email info@fitnessanywhere.com.

    Download PDF Release

    .

  • NOTICE: FITNESS ANYWHERE TAKES ACTION AGAINST DANGEROUS COUNTERFEIT TRX® SUSPENSION TRAINING® PRODUCTS

    Fitness Anywhere has taken action to shut down sellers of counterfeit or knockoff versions of its proprietary TRX® Suspension Training® family of products, including the TRX® Suspension Trainer and TRX® Door AnchorFitness Anywhere recently began hearing from concerned consumers who had bought these fakes, only to have them fail and cause injury.  Fitness Anywhere is working with EBay, Amazon.com and other online retailers to remove counterfeit products from the market and is also suing the manufacturers, distributors and sellers of these products in federal court (Fitness Anywhere, Inc. v. Stanley Yan, et al, case no. 09-4815).  Furthermore, the company has taken steps to help customers ensure they are buying genuine TRX products.

     

     “Since day one the focus of Fitness Anywhere has been on creating best-in-class products and programs that are safe and effective. We’ve enjoyed great success and have grown very rapidly,” says Fitness Anywhere founder and CEO Randy Hetrick. “The downside is that we have entered the realm of desirable name brand products like Nike shoes and Calloway golf clubs that have attracted imitators and counterfeiters. Unfortunately, there are serious consequences of using cheaply made, bogus exercise equipment, especially something that needs to support hundreds of pounds of force even after years of use.”

     

    The company’s advice to consumers is simple:  If you find a TRX product on the internet that is not being sold through an authorized Fitness Anywhere retailer for a price that sounds like too good of a deal to be true, it is almost certainly a counterfeit product. “It’s like buying medicine on the internet. It seems like a great deal until it makes you sick. Likewise with bogus TRX products, everything may seem fine until you use it and the cheap thread and stitching counterfeiters use to save money breaks and you end up hurt,” says Charlie Robb, Vice President of Operations, Administration, and Finance at Fitness Anywhere.

    All genuine Fitness Anywhere products have been designed to exceed the requirements of the most demanding environments including busy health clubs, NFL training rooms and remote forward operating military bases. Plus they carry a one-year warranty to be free from defects in materials and workmanship. Fitness Anywhere uses a rigorous, four-step control process to ensure the quality and durability of its products:

     

    ONE:  The company builds quality and durability into its designs.  Customers trust Fitness Anywhere’s products to support their bodyweight no matter what.  Like manufacturers of mountain climbing gear, the company’s designs employ industrial strength materials, redundant stitching and failsafe features wherever possible.  This costs more, of course, but it’s the only way to make safe equipment.

    TWO: Fitness Anywhere extensively tests the materials and components in its products.  Its suppliers must meet tough quality standards.

    THREE: The company tests every batch of components to ensure they meet its specifications.
    FOUR:  Fitness Anywhere subjects finished products to one final test to make sure they meet the company’s specifications.

     

    This four-tiered approach to quality control ensures that Fitness Anywhere products exceed stringent military specifications.

    Fitness Anywhere remains the only manufacturer of the genuine TRX Suspension Trainer and Suspension Training products. It sells the TRX Suspension Training products exclusively at www.fitnessanywhere.com, through the official Fitness Anywhere stores on eBay and Amazon, through the authorized distributors listed at its website, and through its network of online affiliates (which link buyers directly back to the company’s web store).

     

    If you have any questions or concerns about a potential counterfeit product or a distributor, please contact Fitness Anywhere directly by calling customer service 415-655-4740 or emailing customerservice@fitnessanywhere.com.

     

  • Fitness Anywhere and Surf Stronger Announce New Video: The Surf Stronger TRX Workout

    Contact: Erin Lopez (562) 546-6006 elopez@leaderenterprises.com

    New Video Release to Help Surfers Worldwide Improve Balance, Endurance, Flexibility and Strength for One of the World’s Most Physically Demanding Sports

    San Francisco, CA – July 01, 2009 Fitness Anywhere, the pioneers of Suspension Training®, and Surf Stronger™, the worldwide leaders in surf-specific training programs, today announced a brand new surf-specific training video that brings the performance benefits of Suspension Training to bear against the unique physical demands of surfing.

    This new video release is a thirty-minute full-body workout that targets the muscles and movements that are critical to surfing performance and injury prevention. The video is the third in the popular Surf Stronger series, and features professional surfer and surfing icon, Holly Beck. The follow-along, real-time video will be sold as a download and requires the use of the TRX Suspension Trainer.

    “We are all about offering the best programming and services for surfing fitness and performance. TRX Suspension Training is one of the most effective, and time efficient tools for training,” said Surf Stronger Co-Founder and President, Todd Walsh.  “Now with just a TRX Suspension Trainer and our video, you can take your workout anywhere, and get one of the best workouts ever for surfing.”

    “One of our major goals as a company is to help athletes become stronger and perform at a higher level. Surfing is one of the most demanding physical sports, so it makes sense that if you want to perform at your best, you want the best training program. We are excited to work with the Surf Stronger crew, to bring TRX Suspension Training to surfers worldwide,”  Randy Hetrick, Founder and President of Fitness Anywhere, Inc.

    Hetrick created the earliest incarnations of the TRX Suspension Trainer while leading elite Navy SEAL units on deployment in remote locations. The TRX was ideal in allowing SEALs to maintain optimal conditioning in even the tightest quarters or remote  locations. In much the same way, the TRX provides a formidable tool for surfers who so often travel the globe for those coastal, and oftentimes, remote locations that offer optimal surfing conditions. Since its development, the TRX has found a growing following in the world of sports performance as well as within the mainstream fitness and personal training industries.

    “I really like the TRX for athletic training,” said Scott Adams, CSCS, Program Director at Surf Stronger. “Our Surf Stronger TRX Workout will get you in shape and keep you in shape to surf at your best.” 

    Professional surfer and Surf Stronger athlete, Holly Beck, added, “The beauty of this workout video and the TRX is that it can help improve the  conditioning and performance of any surfer -- from the total beginner all the way to the high-performance professional.”

    The musical soundtrack consists of music from the Surf Stronger House Band, The Rondo Brothers, and Mermen.

    The TRX Suspension Trainer ($149.95), and Surf Stronger video download ($14.95) are both available now at www.fitnessanywhere.com or www.surfstronger.com.

    About TRX Suspension Training®

    Suspension Training is a workout that develops strength, balance, flexibility and core stability simultaneously. It requires the use of the TRX® Suspension Trainer™, a highly portable performance training tool that leverages gravity and the user’s body weight to enable hundreds of exercises for every fitness goal.

    For more information on TRX Suspension Training products and services visit www.fitnessanywhere.com or call the company at (888) 878-5348.

    About Surf Stronger

    Golden Coast Productions, Inc., the leaders in surf-specific training, design, produce and sell the popular Surf Stronger™ video series. Drawing on research-based principles of exercise science and extensive surfing experience, Surf Stronger training offers easy-to-follow, challenging, and effective workouts.  The workouts focus on what surfers need most: improving flexibility, power, and core strength and are sold worldwide as DVDs and digital downloads. The workouts are designed to be highly effective, yet require minimum equipment and can be performed anywhere.

    Surf Stronger DVD covers are made with post-consumer recycled paper, and one percent of net revenue is donated to environmental causes through 1% For The Planet.  Surf Stronger videos are designed, produced, and made in California.

     

  • Outside Magazine Names Fitness Anywhere One of America's " Best Places To Work " In 2009»

    More…
    FOR IMMEDIATE RELEASE Contact: Erin Lopez

    (714) 742-8316
    elopez@leaderenterprises.com

    FITNESS ANYWHERE AND ATHLETES’ PERFORMANCE ANNOUNCE
    EXCLUSIVE PARTNERSHIP

    Fitness Anywhere to Become Exclusive Provider of Suspension Training
    Equipment to Nation’s Leading Athletic Training Organization

    Tempe, AZ & San Francisco, CA – April 1, 2009 – Fitness Anywhere, the pioneers of
    Suspension Training®, has announced a partnership with Athletes’ Performance (AP),
    the worldwide leader in integrated performance training, to become the exclusive
    provider of Suspension Training equipment, programming, and education. The TRX®
    Suspension Trainer will be integrated across all of AP’s programs including their three
    training centers in California, Arizona and Florida; their military consulting business; and
    their international sports training programs.

    “We are dedicated to providing athletes with the finest systems and equipment to
    improve their performance,” said Athletes’ Performance’s President and Founder Mark
    Verstegen. “TRX Suspension Training is a natural and powerful extension of the
    movement-based performance systems we use at Athletes’ Performance to reduce
    injury potential and improve performance. We love the TRX’s versatility and portability
    for our frequently traveling athletes and achievers.”

    “Our partnership with Athletes’ Performance is a perfect fit because we both share the
    same goal of delivering world-class performance to both athletes and the military. With
    their adoption of the TRX, Suspension Training is further established as an essential
    exercise modality that will improve any athlete’s performance--- from the Little Leaguer
    to the All-Star,” said Randy Hetrick, Founder and President of Fitness Anywhere, Inc.
    Randy Hetrick created the earliest incarnations of the TRX Suspension Trainer while
    leading elite Navy SEAL units on deployment in remote locations. The TRX is now being
    used in every branch of the US Military to deliver peak physical conditioning to military
    personnel whether on the front lines or in the fitness center.

    Beyond the battlefield, the TRX has found a growing following in the world of sports
    performance. And because the goals and values of the two companies are so well
    aligned the decision to create a partnership between Fitness Anywhere and Athletes’
    Performance was easy for them. Fitness Anywhere’s deep offerings of professional
    education and exercise programming has helped AP quickly integrate the TRX into their
    Core Performance methodology.

    Since its introduction to the marketplace in 2005, the TRX Suspension Trainer is now
    used and trusted by trainers, coaches, athletes, physical therapists, and all branches of
    the military. Its popularity with teams in the NFL, NBA, MLB, NHL and NCAA surges
    onward and it has quickly become a mainstay in top health clubs across the country. In
    addition to Mark Verstegen, the TRX has also been adopted by elite trainers such as
    Alwyn Cosgrove, Todd Durkin, Gunnar Peterson, and many more. The personal training
    community is embracing Suspension Training and further establishing it as a tried and
    true fitness method appropriate for all fitness levels.

    About Athletes’ Performance

    Athletes' Performance has firmly established itself as the world leader in providing
    integrated performance training services to elite athletes. From its training facilities in
    Arizona, Southern California and Florida, the company has trained many of the Top
    Performers in Sport, from NFL first round picks (8 in 2008) to NFL veterans (over 180
    currently in the NFL), from NBA first round picks (7 in 2007) to World Cup heroes (US
    Women's Soccer, German Men's Soccer), from MLB All-Stars (6 in 2008) to Major
    Champions in golf and tennis and world-class teams such as the Los Angeles Dodgers
    and LA Galaxy.

    For more information about Athletes’ Performance visit www.athletesperformance.com
    About Fitness Anywhere, Inc.

    Fitness Anywhere, Inc produces and sells Suspension Training® equipment and
    programs to trainers, athletes, the military and active individuals. Suspension Training is
    a workout that develops strength, balance, flexibility and core stability simultaneously. It
    requires the use of the TRX® Suspension Trainer™, a highly portable performance
    training tool that leverages gravity and the user’s body weight to enable hundreds of
    exercises for every fitness goal.

    For more information on TRX Suspension Training products and services visit
    www.fitnessanywhere.com or call the company at (888) 878-5348.

    Download Press Release >>

     

     

  • Fitness Anywhere and Atheletes' Performance Announce an Exclusive Partnership »

    More…
    FOR IMMEDIATE RELEASE Contact: Erin Lopez

    (714) 742-8316
    elopez@leaderenterprises.com

    FITNESS ANYWHERE AND ATHLETES’ PERFORMANCE ANNOUNCE

    EXCLUSIVE PARTNERSHIP

    Fitness Anywhere to Become Exclusive Provider of Suspension Training
    Equipment to Nation’s Leading Athletic Training Organization

    Tempe, AZ & San Francisco, CA – April 1, 2009 – Fitness Anywhere, the pioneers of
    Suspension Training®, has announced a partnership with Athletes’ Performance (AP),
    the worldwide leader in integrated performance training, to become the exclusive
    provider of Suspension Training equipment, programming, and education. The TRX®
    Suspension Trainer will be integrated across all of AP’s programs including their three
    training centers in California, Arizona and Florida; their military consulting business; and
    their international sports training programs.

    “We are dedicated to providing athletes with the finest systems and equipment to
    improve their performance,” said Athletes’ Performance’s President and Founder Mark
    Verstegen. “TRX Suspension Training is a natural and powerful extension of the
    movement-based performance systems we use at Athletes’ Performance to reduce
    injury potential and improve performance. We love the TRX’s versatility and portability
    for our frequently traveling athletes and achievers.”

    “Our partnership with Athletes’ Performance is a perfect fit because we both share the
    same goal of delivering world-class performance to both athletes and the military. With
    their adoption of the TRX, Suspension Training is further established as an essential
    exercise modality that will improve any athlete’s performance--- from the Little Leaguer
    to the All-Star,” said Randy Hetrick, Founder and President of Fitness Anywhere, Inc.
    Randy Hetrick created the earliest incarnations of the TRX Suspension Trainer while
    leading elite Navy SEAL units on deployment in remote locations. The TRX is now being
    used in every branch of the US Military to deliver peak physical conditioning to military
    personnel whether on the front lines or in the fitness center.

    Beyond the battlefield, the TRX has found a growing following in the world of sports
    performance. And because the goals and values of the two companies are so well
    aligned the decision to create a partnership between Fitness Anywhere and Athletes’
    Performance was easy for them. Fitness Anywhere’s deep offerings of professional
    education and exercise programming has helped AP quickly integrate the TRX into their
    Core Performance methodology.

    Since its introduction to the marketplace in 2005, the TRX Suspension Trainer is now
    used and trusted by trainers, coaches, athletes, physical therapists, and all branches of
    the military. Its popularity with teams in the NFL, NBA, MLB, NHL and NCAA surges
    onward and it has quickly become a mainstay in top health clubs across the country. In
    addition to Mark Verstegen, the TRX has also been adopted by elite trainers such as
    Alwyn Cosgrove, Todd Durkin, Gunnar Peterson, and many more. The personal training
    community is embracing Suspension Training and further establishing it as a tried and
    true fitness method appropriate for all fitness levels.

    About Athletes’ Performance

    Athletes' Performance has firmly established itself as the world leader in providing
    integrated performance training services to elite athletes. From its training facilities in
    Arizona, Southern California and Florida, the company has trained many of the Top
    Performers in Sport, from NFL first round picks (8 in 2008) to NFL veterans (over 180
    currently in the NFL), from NBA first round picks (7 in 2007) to World Cup heroes (US
    Women's Soccer, German Men's Soccer), from MLB All-Stars (6 in 2008) to Major
    Champions in golf and tennis and world-class teams such as the Los Angeles Dodgers
    and LA Galaxy.

    For more information about Athletes’ Performance visit www.athletesperformance.com

    About Fitness Anywhere, Inc.

    Fitness Anywhere, Inc produces and sells Suspension Training® equipment and
    programs to trainers, athletes, the military and active individuals. Suspension Training is
    a workout that develops strength, balance, flexibility and core stability simultaneously. It
    requires the use of the TRX® Suspension Trainer™, a highly portable performance
    training tool that leverages gravity and the user’s body weight to enable hundreds of
    exercises for every fitness goal.

    For more information on TRX Suspension Training products and services visit
    www.fitnessanywhere.com or call the company at (888) 878-5348.

    Download Release

  • Fitness Anywhere Offers Revenue Boost to Clubs and Trainers Through Group Training Programs with "Suspension Training Zone "»

    More…
    FOR IMMEDIATE RELEASE Contact: Erin Lopez

    (714) 742-8316

    elopez@leaderenterprises.com

    FITNESS ANYWHERE AND ATHLETES’ PERFORMANCE ANNOUNCE

    EXCLUSIVE PARTNERSHIP

    Fitness Anywhere to Become Exclusive Provider of Suspension Training
    Equipment to Nation’s Leading Athletic Training Organization

    Tempe, AZ & San Francisco, CA – April 1, 2009 – Fitness Anywhere, the pioneers of
    Suspension Training®, has announced a partnership with Athletes’ Performance (AP),
    the worldwide leader in integrated performance training, to become the exclusive
    provider of Suspension Training equipment, programming, and education. The TRX®
    Suspension Trainer will be integrated across all of AP’s programs including their three
    training centers in California, Arizona and Florida; their military consulting business; and
    their international sports training programs.

    “We are dedicated to providing athletes with the finest systems and equipment to
    improve their performance,” said Athletes’ Performance’s President and Founder Mark
    Verstegen. “TRX Suspension Training is a natural and powerful extension of the
    movement-based performance systems we use at Athletes’ Performance to reduce
    injury potential and improve performance. We love the TRX’s versatility and portability
    for our frequently traveling athletes and achievers.”

    “Our partnership with Athletes’ Performance is a perfect fit because we both share the
    same goal of delivering world-class performance to both athletes and the military. With
    their adoption of the TRX, Suspension Training is further established as an essential
    exercise modality that will improve any athlete’s performance--- from the Little Leaguer
    to the All-Star,” said Randy Hetrick, Founder and President of Fitness Anywhere, Inc.
    Randy Hetrick created the earliest incarnations of the TRX Suspension Trainer while
    leading elite Navy SEAL units on deployment in remote locations. The TRX is now being
    used in every branch of the US Military to deliver peak physical conditioning to military
    personnel whether on the front lines or in the fitness center.

    Beyond the battlefield, the TRX has found a growing following in the world of sports
    performance. And because the goals and values of the two companies are so well
    aligned the decision to create a partnership between Fitness Anywhere and Athletes’
    Performance was easy for them. Fitness Anywhere’s deep offerings of professional
    education and exercise programming has helped AP quickly integrate the TRX into their
    Core Performance methodology.

    Since its introduction to the marketplace in 2005, the TRX Suspension Trainer is now
    used and trusted by trainers, coaches, athletes, physical therapists, and all branches of
    the military. Its popularity with teams in the NFL, NBA, MLB, NHL and NCAA surges
    onward and it has quickly become a mainstay in top health clubs across the country. In
    addition to Mark Verstegen, the TRX has also been adopted by elite trainers such as
    Alwyn Cosgrove, Todd Durkin, Gunnar Peterson, and many more. The personal training
    community is embracing Suspension Training and further establishing it as a tried and
    true fitness method appropriate for all fitness levels.

    About Athletes’ Performance

    Athletes' Performance has firmly established itself as the world leader in providing
    integrated performance training services to elite athletes. From its training facilities in
    Arizona, Southern California and Florida, the company has trained many of the Top
    Performers in Sport, from NFL first round picks (8 in 2008) to NFL veterans (over 180
    currently in the NFL), from NBA first round picks (7 in 2007) to World Cup heroes (US
    Women's Soccer, German Men's Soccer), from MLB All-Stars (6 in 2008) to Major
    Champions in golf and tennis and world-class teams such as the Los Angeles Dodgers
    and LA Galaxy.

    For more information about Athletes’ Performance visit www.athletesperformance.com
    About Fitness Anywhere, Inc.

    Fitness Anywhere, Inc produces and sells Suspension Training® equipment and
    programs to trainers, athletes, the military and active individuals. Suspension Training is
    a workout that develops strength, balance, flexibility and core stability simultaneously. It
    requires the use of the TRX® Suspension Trainer™, a highly portable performance
    training tool that leverages gravity and the user’s body weight to enable hundreds of
    exercises for every fitness goal.

    For more information on TRX Suspension Training products and services visit
    www.fitnessanywhere.com or call the company at (888) 878-5348.

     

    Download Release

  • Men 's Health Names Fitness Anywhere 's TRX as This Year 's "BEST TOTAL BODY TOOL"»

    FOR IMMEDIATE RELEASE Contact: Erin Lopez

    (562) 546-6006

    elopez@leaderenterprises.com

    Men’s Health Names Fitness Anywhere’s TRX as This Year’s “BEST TOTAL BODY TOOL”

    Groundbreaking, and Affordable Suspension Training Product Enjoys Top Billing in National Magazine’s April Issue Within Annual “Best New Fitness Gear” Feature

    SAN FRANCISCO, March 17, 2009 – Men’s Health, the best-selling men’s magazine on newsstands, has distinguished Fitness Anywhere’s groundbreaking TRX Suspension Trainer as the year’s “Best Total Body Tool” in its April issue, arriving at newsstands today. The significant endorsement reinforces the rapid acceptance for the product over the past two years, now being utilized by a variety of health clubs, elite trainers and athletes, and professional and collegiate sports teams throughout the country. The Men’s Health distinction also comes on the heels of national exposure the product received in February through NBC’s popular reality TV show, The Biggest Loser, where contestants compete to shed unwanted pounds, utilizing the most innovative training measures available.
    “We enjoyed consistent success and growth in 2008, and with incredible accolades, from a magazine as highly respected as Men’s Health, we are positioned to raise the bar for TRX Suspension Training even higher in 2009,” said former elite Navy SEAL, Randy Hetrick, President of Fitness Anywhere and creator of the TRX Suspension Trainer. “Suspension Training is an unparalleled functional training modality for training the entire body in a manner that’s more comprehensive and beneficial than conventional resistance training methods, and we’re proud to be at the forefront of this growing movement in fitness.”

    The Men’s Health feature highlights the Best New Fitness Gear in several unique categories, with a full page devoted to the TRX and highlights the product’s ability to “create resistance from two sources always at your disposal: body weight and gravity” as well as for its portable nature that allows for training virtually anywhere. The feature also sites renowned performance trainer Todd Durkin, who explains how “multi-planar training” with the TRX forces muscles to work in groups, which is critical to alleviating the common muscular imbalances that occur with more conventional and less-comprehensive forms of resistance training. In addition to the TRX being a complete training solution, packaged with cutting-edge training programs, it is also an economical way of getting a full body workout without a hefty price tag.
    Considering that the TRX was initially created around the vision of creating a highly portable piece of training equipment that engaged the entire body, this distinction from Men’s Health couldn’t be more appropriate. Fitness Anywhere’s Hetrick, developed the TRX when leading elite Navy SEAL units on deployment in remote locations. With no gyms or conventional fitness environments available, Hetrick created the early incarnations of the TRX out of spare parachute materials, allowing soldiers to train their entire body using a single piece of equipment.
    Since its introduction to the marketplace in 2005, the TRX Suspension Trainer is now used and trusted by trainers, coaches, athletes, physical therapists, and all branches of the military. Its popularity with teams in the NFL, NBA, MLB, NHL and NCAA surges onward and it has quickly become a mainstay in top health clubs across the country. Already adopted by elite trainers such as Mark Verstegen, Alwyn Cosgrove, Gunnar Peterson and many more, the personal training community is embracing Suspension Training and further establishing it as a tried and true fitness method appropriate for all fitness levels.

    About TRX Suspension Training®

    Suspension Training is a workout that develops strength, balance, flexibility and core stability simultaneously. It requires the use of the TRX® Suspension Trainer™, a highly portable performance training tool that leverages gravity and the user’s body weight to enable hundreds of exercises for every fitness goal.

    The complete line of TRX products, fitness guides and accessories can be purchased directly from Fitness Anywhere, Inc. online at www.fitnessanywhere.com. For more information on TRX Suspension Training call the company at (888) 878-5348 or email info@fitnessanywhere.com.

     

    Download Release

  • Fitness Anywhere Releases Two New Customized Training Program Featuring Olympic Wrestler and Jump-Rope Phenom Buddy Lee »

    FOR IMMEDIATE RELEASE Contact: Erin Lopez
    (562) 546-6006

    elopez@leaderenterprises.com

    FITNESS ANYWHERE RELEASES TWO NEW CUSTOMIZED TRAINING PROGRAMS FEATURING OLYMPIC WRESTLER AND JUMP-ROPE PHENOM BUDDY LEE

    “TRX Essentials: Cardio Circuit” Rounds Out Critical Introductory Series, While “TRX Boot Camp: Ropes & Straps”

    Challenges More Advanced Fitness Enthusiasts

    SAN FRANCISCO, February 23, 2009 – Fitness Anywhere Inc., pioneers of Suspension Training®, a revolutionary functional fitness method born within Navy SEAL teams, has released two new training DVDs, featuring former US Olympic wrestler and world class jump-roper, Buddy Lee. The two new titles incorporate Lee’s innovative jump-rope-based training methods with Suspension Training, arguably the most effective and efficient form of functional training.

    TRX® Essentials: Cardio Circuit combines the TRX with the jump rope to create the ultimate interval training workout. The combination of Suspension Training and jump rope exercise provides a fun and completely unique total body circuit, keeping heart rates elevated as it progresses from basic to more challenging levels. TRX Essentials: Cardio Circuit rounds out the TRX Essentials series of critical introductory-level Suspension Training programs.

    TRX® Boot Camp: Ropes & Straps also combines the TRX and jump rope to build anaerobic endurance and maximize power. This program takes training on the TRX to a new level of intensity with nonstop cardio challenges spliced with elite strength training that will challenge the most advanced user. In addition to the DVDs each program includes a full-colored laminated workout guide with photos of each exercise, complete instructions and training tips.

    “Much like Fitness Anywhere has done with the development of Suspension Training, Buddy Lee is a fitness innovator who has unearthed entirely new avenues for training and conditioning with his unique techniques,” said Randy Hetrick, Founder and President of Fitness Anywhere, Inc. “The combination of Buddy’s methods and our own is yet another positive step in our mission to continually expand the capabilities of Suspension Training with the TRX.”

    The two new releases continue an ever-growing line of Fitness Anywhere specialized Suspension Training programs and DVD series that include: TRX Biomechanics: Healthy Back, TRX Performance: Tennis, TRX Core Strength Vol. 1, TRX Golf Workout DVD by Titleist, TRX Military Fitness Program, TRX All Body Xpress and TRX Trainer Basics, TRX Essentials: Strength, TRX Essentials: Flexibility DVD, TRX Performance: Team Sports and TRX Performance: Train Like the Pros led by elite strength, speed and conditioning coach Todd Durkin.

    About TRX Suspension Training® Suspension Training is a new category of exercise that develops strength, balance, flexibility and core stability simultaneously. It requires the use of the TRX® Suspension Trainer™, a highly portable performance training tool that leverages gravity and the user’s body weight to enable hundreds of exercises for every fitness goal.

    Fitness Anywhere, Inc. produces and sells Suspension Training® equipment, programs and education to trainers, athletes, the military and fitness facilities. The TRX® is currently being used by teams in the NFL, NBA, MLB, NHL and the NCAA, by every branch of the US military and by top training centers across the US.

    The TRX® Essentials: Cardio Circuit and TRX® Boot Camp: Ropes & Straps along with the complete line of TRX products, training programs and accessories can be purchased directly from Fitness Anywhere, Inc. online at www.fitnessanywhere.com.

    For more information on TRX Suspension Trainer Courses, volume pricing or web affiliate distribution opportunities, call the company at (888) 878-5348 or email info@fitnessanywhere.com.

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  • NBC's The Biggest Loser Turns to Suspension Training with Innovative TRX to Help Contestants Burn Calories and Shed Critical Pounds »

    FOR IMMEDIATE RELEASE

    (562) 546-6006 Contact: Erin Lopez

    elopez@leaderenterprises.com

    NBC’s The Biggest Loser Turns to Suspension Training with Innovative TRX to Help Contestants Burn Calories and Shed Critical Pounds

    TRX’s Ability to “Train Anywhere” Allows Trainer Bob Harper to Get Contestants Outside And “Hanging Around” for Competitive Edge

    SAN FRANCISCO, February 9, 2009 – On Tuesday, February 17 NBC’s popular reality series, The Biggest Loser Couples, will introduce its contestants and consumers across the nation to Suspension Training – an innovative and highly effective exercise method that is rapidly expanding throughout the health and fitness industry. Suspension Training’s rapid emergence was spawned by Fitness Anywhere and its popular TRX Suspension Trainer – a simple yet incredibly effective functional fitness device developed by Fitness Anywhere President, Randy Hetrick, when he was leading elite Navy SEAL units on deployment in the most remote global locations.

    The Biggest Loser elite trainer Bob Harper will be putting his team through the paces with the TRX in an outdoor setting, showcasing not only the portable “train anywhere” qualities of the TRX, but also its unparalleled functional fitness, core training and calorie-burning capabilities. Unlike most conventional fitness products used on the show, the TRX is designed to be portable and offers users the ability to train virtually anywhere, from conventional health club and indoor fitness environments to even the most remote outdoor locations.

    Harper has been championing the benefits of Suspension Training with the TRX, long before this upcoming introduction into the Biggest Losers varying arsenal of fitness and exercise tools and training methods.
    “Being a trainer on The Biggest Loser, my workouts have to be effective and on the cutting edge. Thanks to the TRX, I got some really great workouts with my contestants this season,” said Harper. “Watching contestants be challenged by working on something that requires such core strength, as well as shear full-body strength, I knew I had a great piece of equipment on my hands. I really love this piece of equipment."

    Suspension Training evolved in the military when former Navy SEAL squadron commander and CEO of Fitness Anywhere, Randy Hetrick created the TRX Suspension Trainer for maintaining peak physical condition while deployed in the most remote and resource deprived parts of the world. As Hetrick saw increasing enthusiasm among his friends both in uniform and out, it became clear that this new way of working out was not only for military personnel, but a highly effective athletic training and mainstream fitness solution – a portable 2 lb. training tool that can be quickly set up anywhere to get a quality full-body workout. More…

    NBC’s The Biggest Loser and Suspension Training with TRX

    Page Two

    Since its introduction to the marketplace in 2005, the TRX Suspension Trainer is now used and trusted by hundreds of thousands of trainers, athletes, physical therapists, and service members in all branches of the military. Its popularity with teams in the NFL, NBA, MLB, NHL and NCAA surges onward and it has quickly become a mainstay in top health clubs across the country. Already adopted by elite trainers such as Todd Durkin, Jonathan Ross, Gunnar Peterson and many more, the personal training community is embracing Suspension Training and further establishing it as a tried and true fitness method appropriate for all fitness levels.

    Tune in to The Biggest Loser, Tuesdays 8/7c on your local NBC station.

    About TRX Suspension Training®

    Suspension Training is a workout that develops strength, balance, flexibility and core stability simultaneously. It requires the use of the TRX® Suspension Trainer™, a highly portable performance training tool that leverages gravity and the user’s body weight to enable hundreds of exercises for every fitness goal.

    The complete line of TRX products, fitness guides and accessories can be purchased directly from Fitness Anywhere, Inc. online at www.fitnessanywhere.com.

     For more information on tTRX Suspension Training call the company at (888) 878-5348 or email info@fitnessanywhere.com.

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  • Fitness Anywhere Releases Two New TRX Suspension Traning Programs with Top Trainer and Performance Coach Todd Durkin »

    FOR IMMEDIATE RELEASE Contact: Erin Lopez
    (562) 546-6006

    elopez@leaderenterprises.com

    FITNESS ANYWHERE RELEASES TWO NEW TRX® SUSPENSION TRAINING® PROGRAMS WITH TOP TRAINER AND PERFORMANCE COACH TODD DURKIN
    Durkin shows how fitness enthusiasts and athletes of all fitness levels can benefit from the same techniques he uses with his NFL, MLB and NCAA athletes

    SAN FRANCISCO, Nov. 3, 2008 – Fitness Anywhere, Inc., pioneers of Suspension Training®, a revolutionary functional fitness method born within Navy SEAL teams, continues to extend its TRX Performance training program series with two new DVDs led by elite strength, speed and conditioning coach Todd Durkin. His training programs are designed to separately address the needs of both, mainstream fitness enthusiasts, and aspiring athletes intent on improving physical performance for success on the playing field and in the game of life.

    In “TRX® Performance: Train Like the Pros”, Durkin takes mainstream fitness enthusiasts through a real-time workout using his proven cutting-edge training techniques on the TRX. Simply by adjusting exercise intensity, Durkin shows that people of all fitness levels can benefit from the same workouts he uses with his own clients including NFL stars Drew Brees and Ladainian Tomlinson.

    “TRX® Performance: Team Sports” is a strength and conditioning program designed for both the coach and athlete to help improve speed, core strength, agility and power to help the team get that “W” on game day.
    “Suspension Training with the TRX is arguably the most effective and diverse functional fitness tool that I use in my work with elite amateur and professional athletes, it is a staple tool that drives results,” said Durkin. “Suspension Training has the ability to effectively address the widest variety of performance benefits, with an efficient and practical design that makes it convenient to use anytime, virtually anywhere.”

    Both videos feature Durkin’s 60-minute customized Suspension Training workouts targeting the critical factors to successful performance, including explosive power, functional strength, balance, coordination, speed, quickness, flexibility and more. TRX Performance: Team Sports comes with a bonus 20 minute field and agility drills for teams. In addition to the DVDs each program includes a full-colored laminated workout guide with photos of each exercise, complete instructions and Durkin’s trainer tips.

    The two new releases continue an ever-growing line of Fitness Anywhere specialized Suspension Training programs that includes: TRX Essentials: Strength, TRX Essentials: Flexibility, TRX Biomechanics: Healthy Back, TRX Performance: Tennis, TRX Core Strength Vol. 1, TRX Golf Workout DVD by Titleist, TRX Military Fitness Program, TRX All Body Xpress and TRX Education: Trainer Basics.

    More…

    About TRX Suspension Training®

    Suspension Training is a new category of exercise that develops strength, balance, flexibility and core stability simultaneously. It requires the use of the TRX® Suspension Trainer™, a highly portable performance training tool that leverages gravity and the user’s body weight to enable hundreds of exercises for every fitness goal.

    Fitness Anywhere, Inc. produces and sells Suspension Training® equipment, programs and education to trainers, athletes, the military and fitness facilities. The TRX® is currently being used by teams in the NFL, NBA, MLB, NHL and the NCAA, by every branch of the US military and by top training centers across the US.

    The TRX Performance: Train Like the Pros and TRX Performance: Team Sports DVDs and complete line of TRX products, training programs and accessories can be purchased directly from Fitness Anywhere, Inc. online at www.fitnessanywhere.com. For more information on TRX Suspension Trainer Courses, volume pricing or web affiliate distribution opportunities, call the company at (888) 878-5348 or email info@fitnessanywhere.com.

    About Todd Durkin MA, CSCS NCTMB

    2-time Personal Trainer of the Year

    Todd Durkin is a strength and conditioning coach, personal trainer, bodyworker, and motivational speaker. He earned his BS degree in Kinesiology from William & Mary and his MA degree in Biomechanics from SDSU. Todd is a former professional football quarterback whose career ended due to a serious back injury. He is the owner of Todd Durkin Enterprises and Fitness Quest 10 in San Diego, CA; a premier health & human performance facility that combines athlete performance training, personal training, massage & bodywork, Pilates, yoga and nutrition. He is the author of 25 DVDs and the “Head of the Under Armour Performance Training Council”. His facility is the first Under Armour sponsored facility in the U.S. Todd works with a select clientele of elite professional athletes as well as the everyday population looking to improve their health and well-being. For more information please visit www.ToddDurkin.com or www.FitnessQuest10.com.

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